Korbi Carrison

Show Business

Korbi Carrison

Show Business

Korbi Carrison, Event Vice President for the Global Gaming Expo (G2E): Show Business

Show Business

Global Gaming Expo (G2E) is “the show” in the casino-entertainment industry. The event showcases exhibitors’ technologies, services, and products and provides an atmosphere to buy/sell, network, and learn. G2E offers the most comprehensive look at international gaming, hospitality, and innovation.

This episode discusses the following topics:

  • Korbi’s thoughts on how the recent G2E event went (15:00)
  • What kinds of bizarre suggestions are sometimes asked for the exhibition (16:00)
  • Getting the opportunity to travel to foreign countries to visit casinos and research for G2E (19:00)
  • Why the exhibition starts so early in the morning and the challenges of packing in so many events to a limited number of days (21:00)
  • Korbi’s career background and how she came to G2E (23:00)
  • Early career experiences and navigating through the gaming industry (26:00)
  • Combining experiences in gaming and exhibitions to land in her current position (27:00)
  • What role she takes at RX when it isn’t the leadup to G2E or the event itself (30:00)
  • Adjusting to different trends within the gaming industry (32:00)
  • Dealing with competition for prime real estate within the exhibition (34:00)
  • How G2E prices their real estate (35:00)
  • Ways to improve the overall atmosphere of the exhibition outside of individual booths (38:00)
  • Brainstorming additional ideas to entertain attendees (43:00)
  • Challenges of the pandemic with the event and the legal challenges of mask mandates etc. (46:00)
  • Praising the teamwork behind G2E, particularly during difficult circumstances (50:00)
  • “We were all so happy to be back in person. You can do many things online, but it’s no substitute for coming back together” (52:00)
  • What’s the most expensive booth Korbi can recall, or what components of a booth make it more expensive (53:00)
  • Gambling stories (55:00)
Quote from Korbi Carrison

“We were all so happy to be back in person. You can do many things online, but it’s no substitute for coming back together”

— Korbi Carrison

More about Korbi Carrison

Korbi Carrison has more than 20 years of trade show experience leading exhibit efforts of large companies in the gaming space. In 2018, she entered the global event organizer, Reed Exhibitions (RX), to oversee all aspects of the G2E brand. Before that, she served as Everi Holding’s Director of Marketing and Promotions, overseeing the planning and execution of more than 22 events annually. Other previous roles include leading the worldwide trade show team for WMS Gaming, directing the North American trade shows for IGT, and running conferences for Spectrum Gaming Group.

About MaxBet Media

Two gambling enthusiasts, with a passion for all things gambling. Whether pressing our luck in the high limit room, testing the money line in the sportsbook, or just making friendly wagers on the back nine… we love to gamble! Our careers in the gaming industry have shown us that this industry is filled with some amazing people, with even more amazing stories. Our goal is to help provide a platform for those stories to be shared, while also helping everyone look good in the process.

About Landon Michael Jones

Manager and Co-Founder

Landon’s fascination with the casino industry began when he was just 12 years old and ultimately landed him in Las Vegas, where he earned a degree in hospitality management from University of Nevada, Las Vegas (UNLV). For over a decade, Landon has been involved in various aspects of the gaming industry, including operations, management, and supply & distribution.

Landon’s tenacity and passion afforded him the opportunity to serve the gaming industry’s key players and regions throughout the United States. Landon enjoys collaborating with industry leaders to create the ultimate gaming experience for the end-user.

About Mike McKiski

Manager and Co-Founder

A seasoned gaming industry executive and expert in building, marketing, and monetizing gambling related technologies, Mike McKiski currently serves as President of MaxBet Media, Inc., the digital media upstart delivering an unfiltered, authentic, and at times irreverent look at the people who are driving the gambling industry forward. 

As he was founding MaxBet Media, Inc., McKiski worked for PlayAGS, Inc. (NYSE: AGS) serving as the company’s Vice President of Sales, with revenue responsibility for the Western United States and all of Canada.  Under McKiski’s leadership the revenue team doubled in size and grew revenues over 300%. He is a market transformation catalyst who has been at the forefront of launching mobile and social marketing products for hundreds of casino operators across the continent.

Media Contact

Philip Beere, Creative Director
PJ Media • philip@philipjames.co

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